Dodge Resurrects the Demon: Teaser Video No. 5 – ‘Forced Induction’
“Forced Induction,” the fifth video in the 2018 Dodge Challenger SRT Demon pre-reveal teaser campaign, launches today
Fans should visit www.ifyouknowyouknow.com for weekly updates, to download sharable content and for a countdown to its reveal
Dodge’s new ultimate performance halo to be unveiled during 2017 New York International Auto Show week
Use hashtag #DodgeDemon to be a part of the next chapter in the Dodge performance story
February 9, 2017 , Auburn Hills, Mich. - “Gimme fuel! Gimme fire! Gimme that which I desire!” is poetry by Metallica that speaks to every gearhead.
But, any engine builder will be quick to point out that the “power of that poetry” is actually limited; limited by the chemistry of combustion; limited by thin air.
Because the key to increasing the power output of the Challenger SRT Demon’s supercharged HEMI, or any engine for that matter, is a function of how much cool air you can get in the engine.
To maximize the Demon’s full potential, SRT has added:
The largest functional “Air Grabber” cold air intake hood ever installed on a production vehicle, measuring more than 45 square inches
A significantly larger air box that is sealed and ducted to the hood scoop
Two illuminated functional “Air Catcher” headlamps
The combination gives the Dodge Challenger SRT Demon significantly increased airflow, while also dropping the inlet air temperature by more than 30 degrees compared with the Hellcat.
Fans should visit www.ifyouknowyouknow.com to watch the “Forced Induction” video multiple times. Just like the previous videos, nothing is a coincidence and everything means something. Follow along with other teaser videos to learn more about what’s next from Dodge and SRT.
Our story so far:
Leading up to the New York reveal, Dodge is launching its first-ever pre-debut video teaser campaign, including a new website www.ifyouknowyouknow.com, where fans and followers can get weekly updates, download sharable content and gain insight into the 2018 Dodge Challenger SRT Demon’s engineering prowess.
Videos released so far:
“Cage” debuted January 12
“Reduction” debuted January 19
“Wide Body” debuted January 26
“Crate” debuted on February 2
In the coming weeks, Dodge will continue to bring fans and followers in on more details by slowly peeling away layer upon layer of the new Dodge Challenger SRT Demon via video shorts that highlight the engineering that has gone into its development.
All videos in the series will be featured at www.ifyouknowyouknow.com. A countdown clock tells viewers when the next installment will be uncaged. The final chapter arrives when the Challenger SRT Demon is revealed in New York City, prior to the New York International Auto Show.
Dodge is promoting the teaser campaign on its Facebook, Twitter and Instagram social media pages, directing fans to www.ifyouknowyouknow.com and encouraging them to use the hashtag #DodgeDemon.
About Dodge and SRT Brands
The Dodge brand is America’s mainstream performance brand. With the purification of the brand and consolidation with SRT, Dodge is focusing on its performance roots with every single model it offers. The Dodge and SRT brands offer a complete lineup of performance vehicles that stand out within their own segments. Dodge is the mainstream performance brand and SRT is positioned as the ultimate performance halo of the Dodge brand, together creating a complete and balanced performance brand with one vision and one voice.
From muscle cars to minivans, crossovers and full-size SUVs, the Dodge brand’s full lineup of 2017 models deliver best-in-class horsepower, class-exclusive technology, unmatched capability and a slew of cool features, such as LED headlamps, Dodge signature racetrack tail lamps, active exhaust, cold-air induction, 8.4-inch touchscreen Uconnect infotainment centers and 7-inch customizable gauge clusters, to name a few. For the 2017 model year, the Dodge brand lineup features the 25th anniversary Viper, Durango, Grand Caravan, Journey, Charger and Challenger, including the new Charger Daytona and Challenger T/A, as well as the 707-horsepower Challenger SRT Hellcat, the most powerful and fastest muscle car ever and the Charger SRT Hellcat, the quickest, fastest and most powerful sedan in the world.